“EXPECT BETTER is what drives us. – Alexander Sixt

EXPECT BETTER: Our strategy

We create experiences our customers love by exceeding their expectations for better, more convenient, sustainable and exciting mobility. EXPECT BETTER is what drives us.

We relentlessly strive to offer our customers outstanding value for money. This applies to our core product, car rental, but also to the entire mobility ecosystem that we have built around it.

EXPECT BETTER is deeply rooted in our history. At the same time, this demand for excellence is the best preparation we can make for the future. Because it leads to profitable growth and thus creates the conditions for meeting our responsibilities to customers, employees and society today and in the long term.

Expect Better

Pillars of our Strategy

 

SCALE VIA EFFICIENCY
We continuously improve our efficiency to offer our customers best value for money and thereby fuel our growth through new and repeat customers.
ATTRACT TO OUR ICONIC BRAND
We scale our organic B2C and B2B new customer base by amplifying our bold brand, expanding digital platforms and leveraging AI.
ENGAGE VIA PREMIUM EXPERIENCES
Create top rated customer excitement with premium services and products and cutting-edge technology to foster engagement and increase our repeat customer base.
EXPAND OUR ORANGE FOOTPRINT
Fueled by our desire for profitable growth we aim to expand our orange footprint by network expansion and efficiently scale our multi product platform.
DEVELOP TEAM ORANGE
We take responsibility for the future of our talents: As SIXT, we aim to take a leading role in developing ambitious individuals. Our employees are proud to be part of SIXT – they are the foundation of our success and the driving force behind our growth.
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Our products 

We have created an ecosystem of additional services around the classic car rental SIXT rent. From shared offers (SIXT share), to driving services (SIXT ride), to our car subscriptions (SIXT+). All bookable via a single app. 

SIXT rent
Our worldwide car rental is the heart of SIXT: With SIXT rent, our customers can rent SIXT vehicles at more than 2,000 SIXT branches in over 100 countries. From city runabouts to convertibles, from SUVs to limousines. Our fleet of more than 350,000 vehicles worldwide leaves nothing to be desired.
SIXT share
Register. Log in. Drive off. With SIXT share, our customers in Berlin, Hamburg, Munich as well as in the Netherlands can spontaneously rent a car at any time – with flexible return options in the respective city as well as at all SIXT branches in the rental country. Through partnerships with external providers, the SIXT App can also be used to access car-sharing vehicles and e-mopeds in other European countries and cities.
SIXT ride
SIXT ride offers one of the world’s largest networks of cab, limousine and ride services all over the world. With over 4,000 partners and access to more than five million drivers, customers can book SIXT ride services via the SIXT App in over 700 cities in more than 45 countries worldwide. On time. Reliably. Stress-free.
SIXT+ car subscription
A convertible for the city in the summer, an SUV for the mountains in the winter, and just take a break in between? No problem at all with the SIXT+ car subscription. As a flexible alternative to buying or leasing a car, customers simply book their car subscription online, receive their vehicle within a few days and can return it just as easily. The SIXT+ car subscription offers an all-round carefree package that includes liability, comprehensive cover, inspection, service and much more.
SIXT van & truck
Whether it’s a weekend move or a long-term commercial rental: SIXT van & truck offers a wide plate of commercial vehicles, from small vans to 16-ton trucks with flexible rental periods in short- and long-term rental models. Our customers benefit from the possibility of individual installations and branding, the offer of industry-specific vehicles and a steadily increasing electric share in the fleet. On request, completely digitalised and thus maximally flexible rental and use is also possible.