Special honor: Regine Sixt, the Regine Sixt Children’s Aid Foundation DRYING LITTLE TEARS, and SIXT acknowledged with 2025 Seven Stars Awards
- Regine Sixt, the Regine Sixt children’s aid foundation DRYING LITTLE TEARS, and SIXT win awards in a total of three categories
- Regine Sixt receives special honor by being inducted into the “Pantheon of Hospitality”
- “These extraordinary honors confirm our constant pursuit of excellence in the mobility industry and our commitment to social responsibility. At the same time, they are an incentive and an obligation to resolutely continue our premium standards and our humanitarian work,” said Regine Sixt
Pullach/Tróia, 15 October 2025 – Businesswoman Regine Sixt (Senior Executive President International Marketing at Sixt SE), her children’s aid foundation DRYING LITTLE TEARS, and the international premium mobility provider SIXT were honored with three awards at this year’s Seven Stars Luxury Hospitality and Lifestyle Awards. Regine Sixt received the award in particular for her services as the company’s head of marketing.
The prestigious awards ceremony, now in its 13th year, took place on Saturday, October 11, in the glamorous setting of the exclusive Tróia Design Hotel in Portugal. The awards, known worldwide as the “Oscars of the luxury industry,” recognized the company and its social commitment in three different categories:
- Regine Sixt received the Woman of the Year award
- The work of the Regine Sixt Children’s Aid Foundation DRYING LITTLE TEARS was honored with the Award for Charity
- The SIXT company was honored in the Best Luxury Car Rental Company category
In addition, Regine Sixt has the special honor of being inducted into the prestigious “Pantheon of Hospitality”. This institution honors exceptional individuals and preserves their legacy, recognizing those who have made outstanding contributions through their ongoing commitment to the highest standards in the tourism industry.
“These extraordinary honors confirm our constant pursuit of excellence in the mobility industry and our commitment to social responsibility. At the same time, they are an incentive and an obligation to resolutely continue our premium standards and our humanitarian work. I am particularly pleased about the award for children’s aid in the year of its 25th anniversary. This is a special recognition of our joint efforts to give children in need around the world a better life,” said Regine Sixt, Senior Executive President of International Marketing at Sixt SE and founder and chairwoman of the Regine Sixt Children’s Aid Foundation DRYING LITTLE TEARS, in praise of the multiple awards.
Since the Seven Stars Awards were first presented in 2013, Regine Sixt and the company have been honored several times for their work.
About SIXT
Sixt SE with its registered office in Pullach near Munich, is a leading international provider of high-quality mobility services. With its products SIXT rent, SIXT share, SIXT ride and SIXT+ the company offers a uniquely integrated premium mobility service across the fields of vehicle and commercial vehicle rental, car sharing, ride hailing and car subscriptions. The products can be booked, among others, through the SIXT App, which also contains the services of its renowned mobility partners. SIXT has a presence in more than 100 countries around the globe. The company offers its customers experiences that inspire and exceed their expectations – through a lived culture of innovation, a consistent premium offering in terms of fleet and service, and an attractive price-performance ratio. The Group achieved consolidated earnings before taxes of EUR 335.2 million in 2024 and a significant increase in consolidated revenue to reach for the first time EUR 4.00 billion. Sixt SE has been listed on the Frankfurt Stock Exchange since 1986 (ISIN ordinary share: DE0007231326, ISIN preference share: DE0007231334).
