- Longstanding Managing Director of DriveNow responsible for all future New Mobility projects at Sixt Group
- Alexander Sixt: “As one of the pioneers of modern forms of mobility, Nico Gabriel was born for this new responsibility”
Pullach, June 5, 2018 – Nico Gabriel (40) has headed the newly created “SIXT X” division as Managing Director since June 1, 2018. It manages all New Mobility projects across all Sixt Group departments. The division’s initial focus will be on digitalizing the car rental process to lay the groundwork for the planned integrated mobility platform on which the Sixt product world will be offered from a single source. Nico Gabriel will report to Alexander Sixt, the Board Member responsible for Strategy and Organization at Sixt SE.
Nico Gabriel can look back on a long professional success story at the Sixt Group. He joined the mobility service provider in November 2004. After working as Franchise Operations Manager and Business Development Manager for the Sixt franchisee in Australia, he began preparing and implementing the future Sixt car sharing product in 2008.
Nico Gabriel has served as Managing Director of the car sharing company DriveNow since 2011. He has since established the former joint venture between Sixt and BMW as an innovation driver in the European mobility landscape, steering it to market leadership in Germany. He left DriveNow’s Management Board following the sale of Sixt’s 50% stake in the company in the first quarter of 2018.
Alexander Sixt: “Nico Gabriel has made a significant contribution to the establishment of modern forms of mobility in recent years, precisely where Sixt will offer such strong prospects in the coming years. He was practically born to head our new ‘Sixt X’ division. I am delighted that we have been able to win him over for this important new function in our Group.”
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